Online dating big
The site analyzed the behavioral data of its more than 2.5 million users to find the location of the site's most popular users who self-identified as "big and beautiful." The site defines "popular" as those users who were getting messaged and flirted with the most.
Even so, motivated programmers have created dozens of Tinderbots to increase their efficacy.
Some Tinderbots use game theory and others use brute force, but my favorite uses data science to achieve its goal.
What kind of gifts are people buying their Valentine?
Given the size of the online dating industry, it’s no surprise that they’ve started leveraging big data to create better matching systems.
Hinge, OKCupid and Zoosk are all players, and niche apps such as JSwipe (Jewish Tinder), Happn (location-based dating), Bumble (women have to be the ones who initiate the conversation) and The League ("curated" members have to be selected to join) have all found an audience.
According to an infographic entitled Big Data Seeks Online Love by the Berkeley School of Information, one in 10 Americans has used a dating site or mobile app, and 23 percent have met a spouse or long-term partner through these sites.When Amazon recommends a camera for you, the camera has no say in the matter. Someone may be your perfect match, but there are any number of reasons the feeling might not be mutual.That said, there is an axiom working in favor of all big dating algorithms: boys and girls are genetically predisposed to be attracted to one another and attempt to reproduce (otherwise none of us would be here).They consider which cities will have the best matches for them, or what line of work will get them the most attention.Plenty of Fish did their own data study and found Portland to be the “most romantic city in the US.” While Michigan was found to have the most romantic singles, Louisiana came in last. “The most romantic places were determined by the percentage of singles within that region who list interests like ‘romance’, ‘long walks on the beach’, ‘cuddling by the fire’, (and thousands of other romantic phrases) on their Plenty Of Fish profiles.” Now, the problem with data in online dating has already presented itself.We're personally inspired by role models like Kirstie Alley, 63, who tears up the floor on "Dancing With The Stars," and was quick to defend Lady Gaga after the media frenzy over her weight gain."It's Hollywood that is obsessed with weight. Lean is better than not lean, but I think we send a horrible message to the world, especially to girls," Alley told People.